Yeti Hopper Flip 12 Soft Cooler Ultramarine Violet

The Yeti Hopper Flip 12 Soft Cooler in Ultramarine Violet is built for the days you’re going farther than the fridge and staying longer than planned. It’s compact enough to grab on the way out the door, tough enough to handle rough treatment, and seriously capable when it comes to keeping your drinks and snacks cold. That bold Ultramarine Violet colorway adds a punch of personality, but the performance behind it is pure Yeti—reliable, rugged, and ready for repeat use.

This cooler’s size is a sweet spot for everyday adventures and spur-of-the-moment plans. It fits up to 24 cans when you’re packing for the whole crew, or you can load it with 16 pounds of ice when cold retention is the priority. With dimensions of 14.3” wide x 10.7” deep x 12” high, it’s easy to stow in a car, a boat, or under a seat, while still giving you plenty of usable interior space. At 48 ounces empty, it carries light enough to stay comfortable, yet it still feels substantial—like it’s made for the long haul, not a single season.

Coldcell insulation is what keeps this cooler in the “bring it anywhere” category. It’s engineered to hold the cold, slow down melt, and help maintain consistent temps even when summer’s going full blast. Whether you’re tailgating, camping, fishing, or spending a full day at the ball fields, you’ll appreciate how well it stays chilled without needing constant attention. The wide-mouth opening makes it easy to load, easy to organize, and easy to grab what you need without digging around like you’re searching for treasure.

One of the biggest upgrades on the Hopper Flip 12 is the Hydrolok zipper. It’s designed to help create a leak-resistant seal, so you can move with confidence and keep the cold where it belongs. Pair that with the Dryhide shell, and you’ve got a cooler that’s made to take real-world abuse—scuffs, bumps, sun exposure, and whatever else happens when gear actually gets used. It’s not delicate, it’s dependable, and it’s built to look good even after a lot of miles.

For carry options, the included shoulder strap turns this into an easy grab-and-go cooler that won’t tie up your hands. Sling it over your shoulder for the walk to the campsite, the dock, or the picnic table, and you’ll immediately see why this format’s so popular. The Hitchpoint grid adds even more versatility, giving you attachment points for extras like a bottle opener, small pouch, keys, or tools—because the little conveniences make a big difference once you’re out in the wild (or just out for the day).

The Hopper Flip 12 in Ultramarine Violet is a solid choice when you want premium cooling performance in a size that’s practical, portable, and tough as nails. Pick it up from the world’s largest knife store, Smoky Mountain Knife Works, and shop the best online knife store for standout gear that’s built to travel, built to last, and built to keep the good stuff cold until you’re ready for it.